FinerWorks offers FREE order fulfillment in the form of white label (drop shipping) for artists and photographers who want prints shipped under their name or brand.
This brief guide is meant to highlight those features we offer at FinerWorks for artists and photographers who use us as their order fulfillment service. At FinerWorks, we believe providing reliable order fulfillment must be simple. In addition, we want artists and photographers to be confident that their customers will receive the prints exactly as intended. There is no application process, and it does not take any special knowledge or technical expertise. If you know how to access photos or image files off your computer and use the Internet, your basic requirements have been met. If you have used FinerWorks before for online ordering, this guide will help you make sure you have not overlooked some of the tools we offer.
What is Drop Shipping?
One of the first things we did when we built our initial ordering system over a decade ago was provide an automatic drop shipping option. Drop shipping simply means you do not need to carry any inventory or worry about packaging and shipping. You commission the drop shipper (which would be FinerWorks) to send the order to your customers, but branded under your name, so it looks like you or your company shipped it.
Many big online companies rely on this method either solely or to let them ship products that they normally would not be able to inventory. Amazon.com uses this method for some of the items sold, and at the individual level, eBay and Etsy sellers use this method all the time.
How it Works
At checkout in the area where you select your “Shipping Method,” there will be a check box you can click to indicate you want it drop-shipped. If you provide a valid address in your account’s business profile, we will automatically check this for you. The order is then shipped and made to look like you are the sender. No information about us will be included. Prices will also be removed from the packing slip.
Some Examples
Virtual Inventory
FinerWorks virtual inventory is a system that allows artists and photographers to save their artwork as pre-configured products within their FinerWorks account. Instead of having to re-upload and set up a print’s specifications (like size, paper type, and framing) every time an order comes in, a virtual inventory item acts like a blueprint for a product. This streamlines the print-on-demand and order fulfillment process.
How It Works
The system is designed to simplify selling on third-party platforms like Shopify, Squarespace, WooCommerce or Etsy. Here’s a breakdown of the key steps:
- Create Virtual Inventory Items: An artist uploads their digital image to FinerWorks. They then create a virtual inventory item from this image, which involves specifying all the product details like size, print medium (e.g., giclée fine art paper, canvas), and framing options. Each virtual inventory item is assigned a unique **SKU** (Stock Keeping Unit) that begins with “AP”.
- Sync with an Online Store: The artist lists the product in their own online store (e.g., a framed print of their artwork). When they create the listing, they enter the unique SKU from FinerWorks’ virtual inventory into the SKU field of their store’s product variant.
- Order Fulfillment: When a customer purchases the product from the artist’s online store, the order is transmitted to FinerWorks through an integration app (e.g., for Shopify or Etsy). FinerWorks uses the SKU to identify the exact product from the virtual inventory and produces it on demand.
- Shipping and Branding: FinerWorks then prints, packages, and ships the product directly to the customer. The packing slip and shipping label can be customized with the artist’s name and logo, making it appear as though the order was shipped directly from them.
Key Advantages
- Efficiency: It eliminates the need for artists to manually set up each print each time they order, saving a significant amount of time, especially for those with high order volumes or who sell the same products repeatedly.
- Print on Demand: Artists don’t need to hold physical inventory. Prints are only created when an order is placed, reducing waste and financial risk.
- Integration: It connects an artist’s online storefront with FinerWorks’ fulfillment center, creating a smooth, automated workflow from sale to delivery.
Virtual Inventory gives you the ability to store “virtual” prints. Create and store as many prints as you wish, and when you are ready for us to print one, its only a matter of checking out. Use this quick video tutorial for a walk through the entire process.
You can do this by creating a virtual inventory of prints or cards. Once you have uploaded images to your account, you can set up individual giclee prints or cards with different sizes and styles. These will be stored in your Virtual Inventory. When you need to have an order dropshipped to your customer, go there and add the print you need to your cart.
No, you can create as many items as you’d like.
Occasionally, print products we have offered in the past have changed or have been discontinued. If those items can no longer be offered with the options selected then the item might automatically be removed.
Only images that are stored in your virtual inventory / my images can be used. Files you upload to temporary storage cannot be used.
Only if you want to use the Auto Export tool will syncing your products to your virtual inventory be necessary. Without that, we will not know what products to print and ship. Syncing involved making sure that your Virtual Inventory sku, matches your WooCommerce product sku.
Giclee Printing at FinerWorks
One of the largest ranges of paper selections, while using the highest level of archival print technology allowing superior detail and color, you can create custom giclee prints of your artwork and photos.