How to Create a Certificate of Authenticity
If you are going to be selling your art as prints or already have been doing so, are you also offering Certificates of Authenticity (COA) to your buyers?
Read More... To Frame or Not to Frame: Building Sensible Product Lines
If you’re ready to start offering prints for sale, you’re probably really excited about building a product list for your online store. Assuming you have already digitized your artwork and run a few test prints, it’s time to start making some decisions about products and variants.
Read More...The Process of Making Prints Correct
Eileen, an artist out of Montreal, Canada, after using a number of print companies, emailed us about a problem she was having with getting giclee fine art prints produced to her satisfaction.
Read More...Increasing Art and Photo Sales
I want to offer a different perspective that might change the way you think about every print you sell. Let’s start by asking a simple question: how much is each person who likes your art worth to you?
Read More...Which is Better? JPG or TIF
Which is better for printing, a JPG (JPEG) or TIF (TIFF)? Most would say a TIF. But is that always the case?
Read More...Why Small Prints on Fine Art Papers are Really Big
Years ago, when I got into this business, I did so partially because I was enamored with the idea of making big prints.
Read More...